Privacy Policy
This Privacy Policy describes how mistyphases.com (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.
Contact
After reviewing this policy, if you have any further questions, would like more information about our privacy practices, or wish to file a complaint, please contact us by email at hello@mistyphases.com or by mail using the contact information provided below:
14320 Ventura Boulevard, Suite 224, Sherman Oaks, CA 91423, United States
Collection of Personal Information
When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.
- Device information
- Purpose of collection: to ensure the Site loads correctly for you, and to analyze Site usage in order to optimize our Site.
- Source of collection: Collected automatically when you visit our Site using cookies, log files, web beacons, tags, or pixels [ADD OR REMOVE ANY OTHER TRACKING TECHNOLOGIES USED].
- Disclosure for business purposes: shared with our processor Shopify [ADD ANY OTHER VENDORS WITH WHOM YOU SHARE THIS INFORMATION].
- Personal information collected: web browser version, IP address, time zone, cookie information, the sites or products you view, search terms, and how you interact with the Site [ADD OR REMOVE ANY OTHER PERSONAL INFORMATION COLLECTED].
- Order information
- Purpose of collection: to provide products or services to you in order to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, to communicate with you, to screen our orders for potential risk or fraud, and, when consistent with the preferences you have shared with us, to provide you with information or advertising related to our products or services.
- Source of collection: collected from you.
- Disclosure for business purposes: shared with our processor, Shopify [ADD ANY OTHER VENDORS WITH WHOM YOU SHARE THIS INFORMATION. FOR EXAMPLE, SALES CHANNELS, PAYMENT GATEWAYS, SHIPPING AND FULFILLMENT APPS].
- Personal information collected: name, billing address, shipping address, payment information (including credit card numbers [INSERT ANY OTHER ACCEPTED PAYMENT METHODS]), email address, and phone number.
- Customer support information
- Purpose of collection:
- Source of collection:
- Disclosure for business purposes:
- Personal information collected: [INSERT ANY OTHER INFORMATION YOU COLLECT: OFFLINE DATA, PURCHASED MARKETING DATA/LISTS]
- Purpose of collection: to provide customer support.
- Source of collection: collected from you
- Disclosure for business purposes: [ADD ANY VENDORS USED TO PROVIDE CUSTOMER SUPPORT]
- Personal Information Collected: [ADD ANY CHANGES TO THE INFORMATION LISTED ABOVE OR ADDITIONAL INFORMATION AS NEEDED.]
[INSERT THE FOLLOWING SECTION IF AN AGE RESTRICTION IS REQUIRED]
Minors
This Site is not intended for individuals under the age of [INSERT AGE]. We do not intentionally collect Personal Information from children. If you are a parent or guardian and believe your child has provided us with Personal Information, please contact us at the address above to request its deletion.
Sharing Personal Information
We share your personal information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:
- We use Shopify to power our online store. You can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy.
- We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information that we receive, or to otherwise protect our rights.
- [INSERT INFORMATION ABOUT OTHER SERVICE PROVIDERS]
[INCLUDE THE FOLLOWING SECTION IF YOU ARE USING REMARKETING OR TARGETED ADVERTISING]
Behavioral Advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. For example:
- [INSERT IF APPLICABLE] We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
- [INSERT IF YOU USE A THIRD-PARTY MARKETING APP THAT COLLECTS INFORMATION ABOUT BUYER ACTIVITY ON YOUR SITE] We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).
- [INSERT IF USING SHOPIFY AUDIENCES] We use Shopify Audiences to help us display ads on other websites, in collaboration with our advertising partners, to customers who have made purchases from other Shopify merchants and who may also be interested in our products. We also share information about your use of the Site, your purchases, and the email address associated with your purchases with Shopify Audiences, through which other Shopify merchants may send you offers that may interest you.
- [INSERT OTHER ADVERTISING SERVICES USED]
For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by:
[INCLUDE OPT-OUT LINKS FROM WHICHEVER SERVICES ARE BEING USED. COMMON LINKS INCLUDE:
- FACEBOOK - https://www.facebook.com/settings/?tab=ads
- GOOGLE - https://www.google.com/settings/ads/anonymous
- BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads]
In addition, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.
Use of Personal Information
We use your personal information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfilling your order, and keeping you informed about new products, services, and offers.
[INCLUDE THE FOLLOWING SECTION IF YOUR STORE IS LOCATED IN EUROPE OR IF YOU HAVE CUSTOMERS IN EUROPE]
Legal basis
In accordance with the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information on the following legal grounds:
[INCLUDE ALL THAT APPLY TO YOUR BUSINESS]
- Your consent;
- The performance of the contract between you and the Site;
- Compliance with our legal obligations;
- To protect your vital interests;
- To perform a task carried out in the public interest;
- For our legitimate interests, which do not override your fundamental rights and freedoms.
Retention
When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to delete this information. For more information on your right to erasure, please see the “Your rights” section below.
Automated decision-making
If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (including profiling) when that decision-making has a legal effect on you or otherwise significantly affects you.
We [DO/DO NOT] use fully automated decision-making that has a legal or otherwise significant impact based on customer data.
Shopify, our payment processor, uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant impact on you.
Services that include elements of automated decision-making include:
- Temporary blacklist of IP addresses associated with repeated failed transactions. This blacklist remains in effect for a few hours.
- Temporary blacklist of credit cards associated with blacklisted IP addresses. This blacklist remains in effect for a few days.
Selling Personal Information
[INCLUDE THIS SECTION IF YOUR BUSINESS IS SUBJECT TO THE CALIFORNIA CONSUMER PRIVACY ACT AND SELLS PERSONAL INFORMATION AS DEFINED BY THE CALIFORNIA CONSUMER PRIVACY ACT]
Our Site sells Personal Information, as defined by the California Consumer Privacy Act of 2018 (“CCPA”).
[Insert:
- categories of information sold;
- IF USING SHOPIFY AUDIENCES: information about your use of the Site, your purchases, and the email address associated with your purchase
- instructions on how to opt out of the sale;
- whether your business collects information from minors (under 16) and whether you obtain explicit consent;
- If you offer a financial incentive to sell information, please provide details about what that incentive is.
Your rights
[INCLUDE THE FOLLOWING SECTION IF YOUR STORE IS LOCATED IN EUROPE OR IF YOU HAVE CUSTOMERS IN EUROPE]
GDPR
If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to transfer it to a new service, and to request that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us using the contact information provided above. [OR INSERT ALTERNATIVE INSTRUCTIONS FOR SUBMITTING REQUESTS FOR ACCESS, ERASURE, CORRECTION, AND PORTABILITY]
Your personal information will initially be processed in Ireland and then transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, see Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.
[INCLUDE THE FOLLOWING SECTION IF YOUR BUSINESS IS SUBJECT TO THE CALIFORNIA CONSUMER PRIVACY ACT]
CCPA
If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the “Right to Know”), to transfer it to a new service, and to request that your Personal Information be corrected, updated, or deleted. If you would like to exercise these rights, please contact us using the contact information provided above. [OR INSERT ALTERNATIVE INSTRUCTIONS FOR SUBMITTING REQUESTS FOR ACCESS, ERASURE, CORRECTION, AND PORTABILITY]
If you would like to designate an authorized agent to submit these requests on your behalf, please contact us at the address above.
Cookies
A cookie is a small piece of data that is downloaded to your computer or device when you visit our Site. We use a variety of cookies, including functional, performance, advertising, and social media or content cookies. Cookies enhance your browsing experience by allowing the website to remember your actions and preferences (such as login details and region selection). This means you don’t have to re-enter this information each time you return to the site or navigate from one page to another. Cookies also provide information on how people use the website, such as whether it’s their first visit or if they are a frequent visitor.
We use the following cookies to optimize your experience on our Site and to provide our services.
[Be sure to compare this list with Shopify’s current list of cookies on the merchant’s storefront: https://www.shopify.com/legal/cookies ]
Cookies Necessary for the Store to Function
| Name | Function | Duration |
|---|---|---|
| _ab | Used in connection with access to the admin panel. | 2y |
| _secure_session_id | Used in connection with navigating a storefront. | 24h |
| _shopify_country | Used during checkout. | session |
| _shopify_m | Used to manage customer privacy settings. | 1y |
| _shopify_tm | Used to manage customer privacy settings. | 30 min |
| _shopify_tw | Used to manage customer privacy settings. | 2w |
| _storefront_u | Used to update customer account information. | 1 min |
| _tracking_consent | Tracking preferences. | 1y |
| c | Used during checkout. | 1y |
| cart | Used in connection with a shopping cart. | 2w |
| cart_currency | Used in connection with a shopping cart. | 2w |
| cart_sig | Used during checkout. | 2w |
| cart_ts | Used during checkout. | 2w |
| cart_view | Used in connection with a shopping cart. | 2w |
| checkout | Used during checkout. | 4w |
| checkout_token | Used during checkout. | 1y |
| dynamic_checkout_shown_on_cart | Used during checkout. | 30 min |
| hide_shopify_pay_for_checkout | Used during checkout. | session |
| keep_alive | Used in connection with buyer localization. | 2w |
| master_device_id | Used in connection with merchant login. | 2y |
| previous_step | Used during checkout. | 1y |
| remember_me | Used during checkout. | 1y |
| secure_customer_sig | Used in connection with customer login. | 20y |
| shopify_pay | Used during checkout. | 1y |
| shopify_pay_redirect | Used during checkout. | 30 minutes, 3 weeks, or 1 year, depending on the value |
| storefront_digest | Used in connection with customer login. | 2y |
| tracked_start_checkout | Used during checkout. | 1y |
| checkout_one_experiment | Used during checkout. | session |
Reporting and Analytics
| Name | Function | Duration |
|---|---|---|
| _landing_page | Track landing pages. | 2w |
| _orig_referrer | Track landing pages. | 2w |
| _s | Shopify Analytics. | 30 min |
| _shopify_d | Shopify Analytics. | session |
| _shopify_s | Shopify Analytics. | 30 min |
| _shopify_sa_p | Shopify analytics related to marketing and referrals. | 30 min |
| _shopify_sa_t | Shopify analytics related to marketing and referrals. | 30 min |
| _shopify_and | Shopify Analytics. | 1y |
| _and | Shopify Analytics. | 1y |
| _shopify_evids | Shopify Analytics. | session |
| _shopify_ga | Shopify and Google Analytics. | session |
[INSERT OTHER COOKIES OR TRACKING TECHNOLOGIES THAT YOU USE]
The length of time a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing, and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.
You can control and manage cookies in various ways. Please note that deleting or blocking cookies may negatively affect your user experience, and some parts of our website may no longer be fully accessible.
Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser settings, which are often found in the “Tools” or “Preferences” menu. For more information on how to change your browser settings or how to block, manage, or filter cookies, please refer to your browser’s help file or visit websites such as: www.allaboutcookies.org.
Additionally, please note that blocking cookies may not completely prevent us from sharing information with third parties, such as our advertising partners. To exercise your rights or opt out of certain uses of your information by these parties, please follow the instructions in the “Behavioral Advertising” section above.
Do Not Track
Please note that because there is no consistent industry-wide understanding of how to respond to “Do Not Track” signals, we do not change our data collection and usage practices when we detect such a signal from your browser.
Changes
We may update this Privacy Policy from time to time to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.
Complaints
As noted above, if you would like to file a complaint, please contact us by email or mail using the contact information provided under “Contact” above.
If you are not satisfied with our response to your complaint, you have the right to file a complaint with the relevant data protection authority. You can contact your local data protection authority or our supervisory authority here: [Add contact information or the website for the data protection authority in your jurisdiction. For example: https://ico.org.uk/make-a-complaint/]
Last updated: [Date]